Cruise ship industry analysis

Darbas anglų kalba. "Kruizinių laivų pramonė". Motivation. Problem statement. Interpretation. Limitation. Methodology. Criticism. Introduction of the cruise industry. Laws affecting cruise industry. Porter's 5 forces. Intensity of rivalry. Substitutes. Buyers. Suppliers. New entrants. Partial Conclusion on the Analysis of the Industry Using Porter’s 5 Forces. Buying behaviour. Buying centre. Involvement. Buying process. Partial conclusion of Buying Behaviour. Why people choose cruise vacations. SMS model. Service delivery system. SWOT analysis. Issue analysis. Suggestions. Conclusions.